Technomyths

Today, in this fast-paced world, people get annoyed when they visit a blog that doesn’t look good. They get frustrated and leave. That little X box is clicked on and you have lost a potential visitor. We all want our blog to look good, I know I do.


To get your visitors to read your content and to want to come back for more there are some simple blog design strategies that you can do.

#1: Design

You have a very short time for your blog to make an impact on your reader. Does it hit them in the face with bright colors or does it draw them in so they want to stay and read your content. Having a simple or minimalistic design can create harmony for the reader.

Is your ‘above the fold’ area too cluttered? Does your text tell the reader what the blog name is and what the blog is about?

The use of white space is very effective in drawing your readers into your blog. White space means the empty space on your blog. The human eye needs this space so that we can easily see what is there.

#2: Does the design compliment the content?

Blog design and related content go together. If you visit a blog that sells dog blankets and they have an article on trout fishing, would you stay? Most likely not, I know I wouldn’t. It would confuse me and I wouldn’t go back to that blog.

Font and font size needs to be considered as well. Are your fonts modern or are they curly and old-fashioned.

Images are another important factor in designing your blog to be visibility enticing. Keep your images to one size and place them in the same place in your posts. This gives the reader familiarity and confidence so that when they go back to your blog things will be in the same place.

#3: Is Your Design a Platform for your Content?

The purpose of your blog design is to draw your reader to the content. Are your posts easily found? Or are they buried under uncategorized categories. Do you have ads that detract from the reader and make them want to run from your blog.

#4: Is your design functional?

Blog readers want to know about you, they want to know your story. Have you got your ‘My Story’ and ‘About Me, on your blog.

Navigation Bars – Is your navigation bar on the right side, left side, top or bottom of your blog. Books read from left to right so it makes sense to have our navigation bar at the top and on the left side.

Eyetrack research has shown that our eyes are most often fixated on the upper left of the page. Only after looking at the top of the page do our eyes explore further down the page. It makes sense then to put your navigation bar top and left of your blog.

Take a look at other blogs to give you an idea of want you want your blog to be. While you are looking, write down what you like and don’t like. Then and only then change your blog or get your web-designer to do it. It will be worth it.